Magento commerce is a platform that many are seeking to secure on the Web today.
What's Magento commerce all about?
Using shopping cart technology Magento Ecommerce builds Magento commerce store fronts for today's online retailers. When a Magento store is done right it can look very slick and be an outright joy to visit.
But a problem does exist.
No matter how good a Website is it amounts to little more than a “hill of beans” if it does not reach the market share that it is intended to reach.
Thankfully there are technologies like Google and Adwords which are specifically designed to get the message to people in a most powerful way.
Google Adwords is built on a platform of paid advertising which can also be defined as PPC or pay per click advertising. You place an ad on Google’s network and each time someone clicks that ad you pay for their visit to your Website. If you do it right Google Adwords can be a very powerful tool, done wrong it can be very expensive instead.
I personally avoid this expense from Google Adwords by using organic search rankings on the search engines.
One of the best ways to avoid losing your shirt financially is by using search engines like Google instead. In a nutshell, a person decides what type of keyword terms they want to show up for and then make sure to be found there. In theory this sounds quite easy, in practice it is anything but that. Appearing on the first page of search engines for free (also known as organic ranking) is part science and part art.
To do so a person must focus on varying aspects of all of the following:
• Heading tags (H1 & H2)
• Linking (Internal and external)
• URL naming conventions (Domain, folder & file names)
• Title tags (page, graphics & textual links)
• Meta tags (keywords and descriptions)
There are those that believe the most important ingredient from the above list is back linking.
I would disagree.
It's not that I don't believe proper linking strategies work. However, considering it the only matter of importance is an error in my opinion. A case against me would be the recent project that I achieved 60+ keyword phrases on front pages of major search engines in less than 3 months all without a lick of on-page SEO.
However, the bottom line is that Google and Adwords can be extremely useful resources for Magento Ecommerce or whatever you are trying to market online when they are used correctly.
Showing posts with label Magento Commerce. Show all posts
Showing posts with label Magento Commerce. Show all posts
Tuesday, September 21, 2010
Thursday, September 16, 2010
Three Reasons To Deploy A Magento Ecommerce Online Website
Magento Ecommerce, also known as Magento Commerce is an up & coming open source Web solution for online retailers everywhere. In today's industry companies need to create an online presence as well as an offline physical location. For ultimate success a presence on the Web is usually critical.
That's why we are going to explore some exciting secrets of Magento.
First, who is best served by a Magento Ecommerce Website?
A Magento store is the same thing as an online shopping cart program where people purchase items that you send to their location all from the comfort of their own computer. Therefore, if you have products or inventory that you need to distribute a Magento cart may be exactly what you need.
SECRET #1:
This is certainly the case when you add in the ability to ship either nationally or internationally at the clients discretion and dividing a single order into multiple shipping destinations if it be the need of the person you are working with. These features are an integral part of Magenta that provide you with the ability to offer top notch customer care within all your orders.
Second, what type of service can my visitors expect from a Magento store?
Given that customer service is at the root of all successful businesses, this is a great question.
And your answer is absolutely. Magento Ecommerce provides a number of user friendly tools including the ability to contact at a click of a button, password retrievals and detailed order history reviews. And just when you think they’ve said enough a Magento store is ramping up their features even more for stream-lined quality customer service.
SECRET #2:
For example, the Magento shopping cart program provides each and every one of your visitors the ability to setup their own individualized accounts so that their experience on your site will be custom made to their own individual needs and desires. Even here Magento keeps on delivering by also allowing people to make purchases without setting up an account if that is their wish while being able to "shop till they drop" with the Magento store you have provided them.
Third, can I understand what my customers are up to with a Magento Ecommerce Website?
Without an understanding of where visitors are coming from or what pages they seem to frequent you really don't know what is or is not working with your Website.
This type of data is put right at the tips of your fingers with the Magento shopping cart program. Your Magento store provides powerful SEO (search engine optimization) that positions you in the right spots on the search engines to as well as detailed analytics identifying what is hot and not in the eyes of your visitors. You truly are in control of where your traffic is coming from and going with Magento Ecommerce.
SECRET #3
Knowing your traffic is a fantastic aspect of the Magento cart, controlling what they know is also an excellent feature of this application. When you want to release a specific promotion Magento Ecommerce paints the way for you to be able to do that and more by providing controls that allow you to segment who receives with offer and conversely who doesn’t.
Bottom line is that the Magento shopping cart program provides you with all the controls you need to be successful online.
* Individualized account options
* Browse full product catalogs easily
* Mobile computing Ecommerce
* World wide access
* Fast checkout services
* Easy payment options
* Enhanced tools for marketing promotions
* Strategic SEO (search engine optimization)
* Detailed analytics and reporting
When these are the types of tools you need to reach your Magento Commerce success Magento is a clear answer to your dilemma
That's why we are going to explore some exciting secrets of Magento.
First, who is best served by a Magento Ecommerce Website?
A Magento store is the same thing as an online shopping cart program where people purchase items that you send to their location all from the comfort of their own computer. Therefore, if you have products or inventory that you need to distribute a Magento cart may be exactly what you need.
SECRET #1:
This is certainly the case when you add in the ability to ship either nationally or internationally at the clients discretion and dividing a single order into multiple shipping destinations if it be the need of the person you are working with. These features are an integral part of Magenta that provide you with the ability to offer top notch customer care within all your orders.
Second, what type of service can my visitors expect from a Magento store?
Given that customer service is at the root of all successful businesses, this is a great question.
And your answer is absolutely. Magento Ecommerce provides a number of user friendly tools including the ability to contact at a click of a button, password retrievals and detailed order history reviews. And just when you think they’ve said enough a Magento store is ramping up their features even more for stream-lined quality customer service.
SECRET #2:
For example, the Magento shopping cart program provides each and every one of your visitors the ability to setup their own individualized accounts so that their experience on your site will be custom made to their own individual needs and desires. Even here Magento keeps on delivering by also allowing people to make purchases without setting up an account if that is their wish while being able to "shop till they drop" with the Magento store you have provided them.
Third, can I understand what my customers are up to with a Magento Ecommerce Website?
Without an understanding of where visitors are coming from or what pages they seem to frequent you really don't know what is or is not working with your Website.
This type of data is put right at the tips of your fingers with the Magento shopping cart program. Your Magento store provides powerful SEO (search engine optimization) that positions you in the right spots on the search engines to as well as detailed analytics identifying what is hot and not in the eyes of your visitors. You truly are in control of where your traffic is coming from and going with Magento Ecommerce.
SECRET #3
Knowing your traffic is a fantastic aspect of the Magento cart, controlling what they know is also an excellent feature of this application. When you want to release a specific promotion Magento Ecommerce paints the way for you to be able to do that and more by providing controls that allow you to segment who receives with offer and conversely who doesn’t.
Bottom line is that the Magento shopping cart program provides you with all the controls you need to be successful online.
* Individualized account options
* Browse full product catalogs easily
* Mobile computing Ecommerce
* World wide access
* Fast checkout services
* Easy payment options
* Enhanced tools for marketing promotions
* Strategic SEO (search engine optimization)
* Detailed analytics and reporting
When these are the types of tools you need to reach your Magento Commerce success Magento is a clear answer to your dilemma
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